Hey, I’m Trevor Chisman
I’ve worked as a massage therapist for over 28 years and owned my multi therapist wellness clinic for 8 years.
I started out much like you with a passion for helping people lead happier and healthier lives but with very little business and marketing know how I found it a struggle to start with.
I don’t have a fancy marketing or business degree, I’ve learnt what works on the front line through trial, error and hard work.
I’ve actually spent the majority of my working life self-employed. I can’t remember the last time I collected a wage cheque from an employer and I very much doubt I ever will again.
Over the years I discovered I actually quite enjoy marketing and I’ve invested a lot of time and energy learning as much as I could from some of the best in the business.
One of the things that’s really bugged me over the years is watching amazing therapists struggle and end up leaving the industry because they just couldn’t make enough money.
Invariably it’s the business and marketing side of being a massage therapist they’ve struggled with.
The truth is most massage therapists aren’t business minded, they are healers and helpers not natural marketeers.
If you want to grow a successful business as a massage therapist you do need to invest some time and effort into learning at least the basics.
I know marketing can feel boring but it doesn’t have to be scary or confusing; in fact it can become pretty simple.
I’ll introduce you to different ways to think about marketing and simple, non-sleazy, techniques to market you as a business.
3 things you probably don’t know about me
- I have a lot of tattoos and I’m slowly adding more. They’re all black and grey except for two tiny spots of red.
- I love photography. I learnt most of what I know about photography helping my Dad in the darkroom developing film and making prints and playing in his portrait studio.
- I’m a website geek. I’ve been building websites for over 20 years and over the years I’ve built hundreds – some better than others.
Check out my website for massage clients – themassagespecialist.com
Here’s the playlist I made for my treatment room on Spotify- The Massage Rebel Playlist
Here’s a link to my photography on Flickr, both film and digital.
Get in touch a tell me a little bit about you.